Social Media

After finished watching the video titled Social Media, now I become clearer and understand what social media and its purpose in real advertising. Thanks to a very interesting and interactive information video. Without us knowing the visual really makes and helps presentation becomes clear. However I don’t want to talk about the creativity of multimedia presentation but about contents of the video – Social Media.

Back from main idea, as mentioned in video “…… social media is to create and communicate with people who care…..”. For that I like to relate a sample situation and statement from the video “…..social ice-cream by people for people …..” So it sounds like producing a product that really approaches the consumer heart and needs. It is pretty amazing if we can create products that can satisfy everyone (not all but almost). But how to achieve it?.... The solution is by using social media items like blog, e-mail, internet forum, internet messaging and video sharing. These social network really help consumers or users to express their feelings, comments, suggestions and critique about the products. From that the company can take advantages from that by improving their product.

Same things also happened to me. As a teenager I like to buy and collect t-shirt that have funky and cool design that represent tastes of youngsters. I can be categorized as a loyal fan of a few t-shirt branding company. One of that is Radioactive Clothing, a local company from KL. Their design always impress my self and they used a good fabric.

How I became a loyal member is because this company listens to the costumer’s taste and needs. Members can give comments and suggestions about the next coming products. Besides that the company always organize a design competition for the next coming products. Sometimes the comments will be responded to quickly and will take action. So it is clear that this company wants to create people products to people by using social media medium like website, internet forum and e-mail. Honestly I really like this method because it feels (consumers) like I was one a part of the company or me owning the company.

In my daily life I would prefer to use yahoo messenger as my official social media items. From that I can chat with my friends. Sometimes we make discussion via YM to talk with more friends. Beside that YM is useful because we can send files through it. So no matter how far my friends were, as long as they have internet and computer communication would not be a problem.

Thank You